How to write content for SEO after Panda?

Last year came Google Panda and he changed the shape and the method employed in drafting many Web Content, many blogs and portals were penalized by a Content Marketing Strategy that the search did not consider quality.


Let's see what Google Panda valued and what hates when writing content. How should Articles for SEO? 1 Contents totally original , this rule should always be observed, duplicate content or with a high percentage of duplicity penalize in Google.



2nd Medium length - long , a base would be no less than 250 words per norm, although there is news or shorter mentions, this data would be illustrative and not exclusive. 3rd Great writing and spelling , it is important that the content is of value, Message care how long to achieve maximum impact. 4th Using logic bold italics , as we know the combinations of words within a special label as bold or italic are particularly relevant


over the rest of the content, but we can be penalized for over-optimization, natural and effective is to highlight the parts that are logical for the user, and if we highlight a keyword is not to highlight each occurrence throughout the article. 5th Reinforcement of the text with multimedia content , always good to reinforce our accompanying article related images (and their respective ALT tag) and embedded videos. 6 Integration with Social Media (SMO) , social links have a major weight-facing Positioning in Google, it is essential to boost viralización our content by using tools such as sharing buttons or added as comments on Facebook integrated, are just two examples of Social Media integration can be performed. 7 Improved behavior user , facing the natural SEO is also very valuable the comporamiento of users within our content, read bounce rate and average time spent, how can we improve these two parameters? To improve bounce ideally good content segmented, as we said in the first steps the articles should be of value as well give the user what they are looking for and we lower the percentage of fast outputs. To improve residence time and cause the user to continue browsing our blog we improve the internal architecture of related content, a column with segmented and related items that the user is reading eg greatly improve the halftime. These 7 steps would be the basis for a good marketing strategy of Contents remain effective after recent changes in the Google algorithm. Article written by Manuel Alejandro Palacios , SEO Consultant in Alicante , exclusively for Community Bloggers.